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California taxpayers bought anti-smoking ad that aired during Super Bowl

Feb 11, 2011 11:14:01 PM- latimes.com
Proceeds of a cigarette tax approved in 1988 must be spent on anti-smoking efforts. So $14.5 million dedicated to a TV campaign, including a Super Bowl ad in two markets, is off-limits for lawmakers trying to balance California's budget.

Squeezed between the Doritos and Budweiser ads during last weekend's Super Bowl was a spot paid for with California tax dollars.

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