The Tourism Promotion Bureau is to introduce a new programme to promote the Sinhala and Tamil New Year festival globally.
Under this programme every tourist who arrives to the island during the month of April is being given the opportunity to take part in New Year festivals. The Sri Lanka Tourism Promotion Bureau is confident that it would be a novel experience to all the foreign tourists as well as to the Sri Lankans. The Government has declared 2011 as the year of tourism. Under this, 12 special tourism promotion programmes will be implemented in every month of the year.