Ford recently announced the appointment of Future Automobiles as the exclusive Ford Dealer in Sri Lanka. This announcement is concurrent with the introduction of five class-leading models into the Sri Lankan market to reinforce Ford’s financial and commercial commitment into the region.
The award-winning models offered were the Everest, Focus, Ranger, Fiesta and Figo.
“We are excited to partner Future Automobiles with Ford’s product line up in Sri Lanka. This combination will provide Sri Lankans with the highest level of customer service and excellent vehicle quality,” said Ford Export Operations’ Asia Pacific Regional Manager David Westerman.
“Ford recognizes Sri Lanka as a driving force behind recent growth seen in the South East Asian market, our aim here is to offer the most innovative and class-leading vehicles available in the market,” he said.
As the authorized Ford dealer for Sri Lanka, Future Automobiles has an ambitious goal to become one of the top three car companies in the country within its first three years of operation. Future Automobiles, a 100% Softlogic Holdings Ltd. subsidiary has plans to build world-class new Ford showroom and service facility in Colombo within the next 12 months.
“We want to show our commitment to Ford Motor Company and Sri Lanka by establishing ourselves as a leading automotive distributor. We aim to set the highest standard in the market for sales, service and unparalleled customer satisfaction,” said Softlogic Holdings Ltd. Chairman and Managing Director Ashok Pathirage.
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