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MBSL Savings Bank launches a new website

Aug 26, 2011 3:50:09 PM - www.ft.lk

MBSL Savings Bank recently announced the launch of its website, designed to mirror the Bank’s customer-focused philosophy and provide a welcoming and intuitive user experience.
Being a bank that has served the nation for many years, this is yet another initiative it has taken towards enhancing technology driven banking.
The website was launched at the occasion by M.R.Shah, Chairman of MBSL Savings Bank and Sujam Ratnayake CEO of MBSL Savings Bank.

The website contains comprehensive information about the products and services offered and has a modern outlook and interactive features, incorporated with the objective of keeping pace with changing times and expectations of the tech-savvy customer.

The user-friendly website enhances functionality for existing customers while informing new customers about MBSL Savings Bank and what it has to offer and is an important and major step to inform users of a number of recent initiatives and services offered by the bank for the benefit of its customers.
Improvements have been made to each section of the website, with the most notable changes taking place on the homepage.
The site’s homepage now welcomes visitors with rich new colours, a clean design and images with featured content focusing on the bank’s history and different lines of business.
The new website provides more information and makes it convenient for the customer to view interest rates; promotions offered by the bank and will better meet customer and visitor needs, while providing easier navigation to many banking services offered by MBSL Savings Bank.
Another unique feature of this website is that all the models and personalities featured in it consist of staff members and their kids.  Sujam Ratnayake, the CEO of MBSL Savings Bank said, “We wanted to create a website that provides the same level of exceptional service and sophistication that customers expect when visiting our offices.”
With the new website the bank aims to maintain a familiar interface, while providing a refreshing new look for customers, which represents their commitment to enhance  customers experience online and matches with their reputation for quality, personal service and trusted advice.

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