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SWITCH-Asia sponsors SME hoteliers to visit ITB Berlin

Mar 28, 2012 2:30:13 PM - www.ft.lk

One of the key aspects of the ongoing EU SWITCH-Asia Greening Sri Lanka Hotels Project is to publicise the good work done by Sri Lankan hotels towards energy and environment conservation.

As a part of this program, Greening Sri Lanka Hotels Project together with two selected SME hotels; Hotel Clarion, Colombo and The Swiss Residence, Kandy showcased the good work done to the visitors to ITB Berlin, the International Tourism Exchange in March.
The two hotels’ participation at the ITB was fully sponsored by the project where they were given the unique opportunity to meet the global travel trade, network, negotiate, conduct business and also to gain immediate competitive advantage for their business and stay abreast with the latest developments in the travel industry.
In this manner, the program will be giving publicity and enhancing the status of Sri Lanka tourism as a more sustainable tourist destination.