Sri Lanka ready to ride the global tourism trends in 2017?
Strictly from a demand perspective, whilst Sri Lanka crossed the two million visitor arrivals, from a supply chain terrain, new properties coming into fray with brands like Anantara, RIU, Movenpick and very soon Shangri-La is encouraging for Sri Lanka as a country and the industry as a whole.
Whilst Sri Lanka targets 2.5 million visitor arrivals and five billion dollars from this noble industry, the single-minded challenge is to ensure the industry players are profitable so that we