World Duty Free introduces ‘Davidoff Cool Water Mega Promotion’ at BIA
World Duty Free, Sri Lanka’s number one duty free retailer at the Bandaranaike International Airport has introduced the ‘Davidoff Cool Water Mega Promotion’ for their patrons at the Arrival and Departure terminal.
‘World Duty Free’ is the brand name of Autogrill Lanka Limited (formerly Alpha Orient Lanka) duty free outlets and also a member of the world renowned travel duty free retailer ‘World Duty Free Group’ who offers an extensive range of product categories including beverage, perfume, cosmetics and confectionery.
“Davidoff Cool Water Man and Woman is one of the fast moving fragrances and we believe this is the right choice during this season. No doubt, any man or woman would love to have a Cool Water fragrance. Hence, we have selected Davidoff Cool Water to present a mega promotion in order to add more value to our customers’ purchases. The promotion which gives away iPod Nanos will connect our valued travel oriented customers with the music world too. I’m proud to have this promotion during this festive season in our duty free shops,” said Autogrill Lanka Limited Product Manager for Fragrances and Cosmetics Nirmala Rathnayake.
World Duty Free in partnership with Coty Prestige Travel Retail brings the Davidoff Cool Water Mega promotion where four weekly winners are selected via a lucky draw entitling each winner to receive an Apple iPod Nano. If any winners reside overseas, the gift would be couriered to them by the promotion organisers. In order to take part in the promotion, customers need to purchase any large fragrance (100ml or 125ml) of Cool Water Man, Cool Water Man Pacific, Cool Water Woman or Cool Water Woman Pure Pacific.
Davidoff, by far the largest fragrance company generally known as Coty Inc. introduced ‘Cool Water’ as part of their lineup of perfumes. Cool Water products share the ‘Water’ theme which is immediately recognisable simply by checking out the bottle or even just smelling the aroma.
“Apart from the range of Davidoff fragrances, we have a wide range of Luxury Fragrance brands such as Chanel, Marc Jacobs, Chloe and Roberto Cavali which are exclusively available at the World Duty Free shops in both the arrival and departure lounges at BIA.
Special ‘Gift with Purchase’ promotions are also on-going with some of the popular luxury brands such as Dior, Armani, Ralph, Issey Miyake, JPG, Givenchy, Tommy, DKNY, Gucci, D&G, Lacoste, Paco Rabanne and Carolina Herrera” added Nirmala Rathnayake.
To complement the range of luxury fragrances, World Duty Free offers passengers a wide range of luxury make-up and skin care products from Dior, Clinique, Estee Lauder, Lancome and more.
“Estee Lauder ‘Advance Night Repair’ is one of the fastest moving skin care product today and we at World Duty Free want to offer our customers a great gift which is a miniature pouch worth US$40. This too would be available during the month of April, to enhance our customers shopping experience” said the Product Manager. Several other special offers are also available during the ‘Avurudu Season’ at World Duty Free. When you spend $65 on selected products, you have the opportunity to win an Omega Watch worth Rs. 600,000. Samsung Galaxy Tabs are also given away weekly along with CROSS Pens (worth Rs. 10,000 to Rs. 20,000) daily, until the end of June 2012. Buy two get one free, percentage discounts and free gifts with purchases are some of the other exciting offers which customers would not want to pass by.
