LBR LBO Enterprise SUMMIT 2015 – “Disrupt or be disrupted”

Description

EXPLORING NEW ENTERPRISE FRONTIERS

LBR LBO Enterprise Summit, hosted by Lanka Business Online (LBO), is the premier conference in Sri Lanka dedicated to discuss new frontiers in enterprise leadership and management and application of enterprise scale technology. Each year the best brains in the region and country have taken the stage to enlighten an audience of over 250 corporate executives with their experience and expertise.

The international organizations which represented at the LBR LBO events include; 3M, Google, Microsoft, IBM, ORACLE, SAP, EON Hewitt, Fonterra, Unilever, MIT, AIA, Virtusa, A C Nielsen, JWT, LMRB, Fonterra, HSBC and Standard Chartered among the others.

The leading local companies whose senior executives taken part in LBR LBO events include; Hayleys, John Keells, Hemas, Aitken Spence, MAS, LOLC, Softlogic, Brandix, Hirdaramani, Dialog, SLT, Etisalat, Colombo Dockyard, JL Morrison, CBL, DSI, WSO2, Sunshine Holdings, Ceylon Brewery/ Carsons and many others.

OVER 250 PARTICIPANTS 

Over 250 participants from leading local and multinational companies, Universities and research institutes and government attend LBR LBO Enterprise Summit annually. Each Summit has five sessions. Each session has one keynote speech of up to 35 minutes, followed by a panel discussion. It has been observed that this format is much more energetic, exciting, dynamic and thought provoking than having a series of single speaker presentations.

DISRUPTION AS A SOURCE OF NEW VALUE AND COMPETITIVE ADVANTAGE

During the final quarter of 20th century the term “disruption’ begun to dominate the conversations on corporate strategy. Every other new start-up looked towards developing new technologies to disrupt existing businesses. The traditional, century-old businesses were told that they were sitting ducks and would soon fall victim to disruptive technologies developed by competitors emerged from unforeseen and unexpected domains. “Disrupt, or be Disrupted” became not just a venerated corporate slogan but a philosophy as well.

Today “business disruption” is no longer considered a fleeting trend, but the “new normal”.

When look back, one realizes that disruption is nothing new. The natural history and the history of human civilization provide abundant examples of disruption: geological, ecological, social, political and technological.

Often destructive, but managed well, disruptions could be rich source of new value. During the last twenty-five years, some corporates fell victim to disruption while others thrived on disruption. Those thrived were the ones who build new value propositions, business and operating models to delight customers and other stakeholders.

The digital technology that exploded during the last twenty years brought in a new era in human civilization. Termed as “Digital Renaissance” by Carly Fiorina, a Presidential hopeful and former Chief of HP, swept the world crossing physical boundaries, empowering people and bringing new lease to host of industries.

The technology-powered disruption coupled with the forces of globalization has played a catalytic and accelerating role in bringing unprecedented new value- to customers, community and to shareholders. The digitally mature companies such as Google and Amazon as well as the recent entrants such as Airbnb and Uber, build new business on ubiquitous digital technologies. They leverage digital technology to challenge the traditional industries. They brought new value on convenience, “enriched user experience” and economy.

What is interesting to note is that these companies didn’t necessarily invented new technologies. They leveraged existing technology to build new business models.

The undeniable reality is that at any given time either your company is most likely disrupting other companies or being disrupted. Being disrupted from a competitor you may have never seen before.

The 2015 edition of LBR LBO ENTERPRISE SUMMIT will be dedicated to understand how technology is impacting the consumer, business and economy in an unprecedented manner.

And how enterprises should embrace and also respond to technology driven, globalized and rapidly evolving business disruption.

Summit objectives

“The reason why it is so difficult for existing firms to capitalize on disruptive innovations is that their processes and their business model that make them good at the existing business actually make them bad at competing for the disruption.”  – Clayton Christensen

The Summit will aim to enlighten the attendees on;

1. The new consumer.
   1. The customer as a collaborator, co-creator.
   2. Empowered customer, taking control of his / her economic life and consumption.
   3. Prefer views on their own kind authoritative source.
   4. Mistrust on conventional commercial communication.
   5. Collaborating and sharing.
2. The new normal – Disruption.
   1. Nature of “Disruption “and “Disruption” as a new source of value and competitive advantage.
   2. Velocity and fast change.
   3. New models- business and operating.
   4. New value proposition.
3. What makes digital technology different to previous technological revolutions and its power to build new operating and business models.
   1. Crosses physical boundaries fast and easily.
   2. Ubiquitous.
   3. Adoptability.
   4. Co-creation and collaboration.
   5. Doesn’t conform the traditional industry boundaries.
4. How to look at their own organization as a source of positive disruption to re-invent the category.
5. How to meet the challenges in instituting “disruptive-innovation” in an enterprise setting.
   1. Do away with “not invented here mentality”.
   2. Collaboration, partnerships, openness.
   3. Expand value chain.
   4. Social and political perspectives.

SUMMIT FORMAT

The Summit will have five different sessions. Each session will have a 35 minute long keynote speech followed by a moderated panel discussion.

The topics under consideration are:

1. Technology disruption and future of business
2. The power of customer driven disruptive innovation
3. Renovating the customer experience with digital
4. Innovation in a disrupted industry
5. Innovation –to-execution: Building innovation DNA

SUMMIT KEYNOTE SPEAKERS

As in the past, over 35 international, regional and local speakers from leading MNCs and local companies will take the stage.