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Global LED Stadium Screens Market Driven by Increased Demand for Improved Viewer Experience and Rising Numbers of Stadiums

LED screens in sports arena are nothing new. In fact, their presence on sports stadiums has become so common these days that it is hard to imagine how thousands of spectators, who are used to the facilities of immediate repeats and replays of important moments of an action-packed game, would like to be in stadium without a video screen. The sports arena has come a long way from the time when modest, manually operated scoreboards and static advertisement boards and strips graced stadiums to today’s venues with blazing gigantic LED video screens that are capable covering the entire action on the ground and displaying digital scoreboards.

Based on their functionality, today’s LED displays help in improving the overall experience of watching a game for the viewers by displaying information about a player or a team, status of the game, and live statistics.

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Early versions of global LED stadium screens market were highly expensive and were only afforded by a few of the major stadiums across the globe. However, the impact of these visually stimulating screens on spectators was so profound that the trend of installing them on stadiums thrived in spite of high prices.

High Return on Investment Covers High Base-cost of LED Stadium Screens

The popularity of LED stadium screens continues to increase also because they are a recurring source of revenue for sponsors or operators. As the impact of advertisements at the peak of an exciting game can be exceptionally rewarding for the promoters, LED stadium screens have become important tools for advertisers over the past years. The rate of installation of LED stadium screens is expected to rise at a significant pace over the next few years. A market research report published by Transparency Market Research states that the global market for LED stadium screens will expand at a healthy 6.6% CAGR between 2015 and 2022. The market, which had a valuation of US$1.1 bn in 2014, is expected to rise to US$1.9 bn by 2022.

The most popular types of LED stadium screens include LED video screens, LED ribbon displays, scoreboards and timing screens, and perimeter LED displays. Of these, LED video screens were the major contributor to the global LED stadium screens market in terms of revenue in 2014. In this year, the segment of LED video screens accounted for a 68% share in the overall market.

Individually Mounted LED Stadium Screens Garner Higher Demand

On the basis of technology, two varieties of LED screens are the most popular: surface mounted LED displays and individually mounted LED displays. Of these, the segment of individually mounted displays accounted for a 60% of the overall market in 2014.The highly fragmented market for LED stadium screens features a large number of LED manufacturers and display service providers. Factors such as clarity of pictures on screens, power uptake of the overall stadium screen setup, base cost, flexibility, and cost of maintenance have a huge impact on the popularity of LED stadium screens. Thus product manufacturers in the market are increasingly investing in the research and development of cost- and power-efficient displays with excellent picture quality.

Some of the key vendors in the market are Daktronics, Inc., Sony Corporation, EKTA Ltd., Panasonic Corporation, Barco N.V., Shenzhen Dicolor Optoelectronics Co., Ltd., Pro Display, Vegas LED Screens, HS Sports Ltd., ADI Group, Leyard Optoelectronic Co., Ltd., Euro Display srl, Hunan Xinyasheng Technology & Development Co., Ltd., Mitsubishi Electric Corporation, OR Rishon Digital, Bodet Sport, and Technovision srl.


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