Dialog Axiata extends its support to the Sri Dalada Perahera for the 16th consecutive year

As a key contributor and advocator of the major cultural and religious festivals in the country, Dialog Axiata PLC, Sri Lanka’s premier connectivity provider, once again extended its support to the Kandy Esala Perahera (also known as the Sri Dalada Perahera or the Festival of the Tooth) which was held from August 2 – 12.

One of the oldest and most venerated religious festivals in Sri Lanka, the Sri Dalada Perahera is held in the month of Esala (July or August) to commemorate the first sermon of Lord Buddha after he attained enlightenment. A 10-day event, the Kandy Esala Perahera pays homage to the Sacred Tooth Relic and its four guardian deities, Gods Natha, Vishnu, Kataragama and Goddess Pattini. The procession appeals to the Gods, seeking their blessings for rains that will aid the cultivation of crops and the prosperity of the country.

While large crowds of spectators travelled from near and far to witness the procession, Dialog enabled its customers with the facility to watch the festival from the comfort of their homes by broadcasting it on Dialog Television.

In its efforts of preserving and promoting Sri Lanka’s heritage and culture, Dialog has been a long-term patron of a multitude of events across the country, contributing to the upliftment of Sri Lanka’s rich cultural history. This year will be the 16th consecutive year Dialog Axiata has extended its support to the historical Kandy Esala Festival and the procession of the Temple of the Sacred Tooth Relic of Kandy.